Best 17 Streetwear Brands in India

Streetwear Brands in India has evolved significantly over the last few years from its humble origins into an international phenomenon representing city life, personal styles, and self-expression. India with all its vibrant diversity of traditions and modern influences has embraced this phenomenon equally enthusiastically. The fusion of contemporary designs with local skills has led to a vibrant streetwear culture which finds takers among youth as well as fashion-conscious individuals.

With evolving urban environments come changing fashion choices among the Indian population. Streetwear Brands in India are not just apparel; they reflect a way of life that reflects creativity, diversity, and cultural identity. Graphic tees resonating with pop culture to environmentally friendly fashion championing eco-awareness, Streetwear Brands in India are leaving an indelible mark on local and global scales.

This article goes into the top Streetwear Brands in India, understanding their individual path, ownership, pricing strategy, and what makes them stand out in a crowded market. Whether you are a fashionista seeking the newest trends or an everyday shopper seeking comfort and price, this guide will assist you in understanding the vibrant world of Streetwear Brands in India. Come with us as we reveal the brands making fashion norms shift and defining India’s style future.

Table of Contents

Norblack Norwhite

Established: By Amrit Kumar and Pranav Sood
Specialty: Combining India’s traditional art with modern streetwear; hand-dyed fabrics and statement designs.
Stores: Online-based.
Pricing: High-end; ₹3,000–₹15,000.
Customer Reviews: Praised for telling stories about culture and sustainability.
Comparison: Almost Gods-like but with greater emphasis on heritage-driven designs.

Jaywalking

Established: By Jay Jajal
Specialty: Edgy designs with striking silhouettes.
Stores: Flagship store in Mumbai; online store.
Pricing: ₹5,000–₹20,000.
Customer Reviews: Famous for trying-out different fashion experiences; resonates with niche consumers.
Comparison: Similar to Norblack Norwhite but with an edge towards newer issues.

Huemn

Started by: Pranav Misra and Shyma Shetty
Specialty: High-street fashion with social commentary.
Stores: Few physical stores; heavy online presence.
Pricing: ₹4,000–₹25,000.
Customer Reviews: Acclaimed for using clothing as a medium of distinct storytelling.
Comparison: Similar to Norblack Norwhite but more edgy.

Almost Gods

Founded: By Dhruv Khurana
Specialty: Statement pieces featuring bold graphic prints.
Stores: Mostly online; collaborations with foreign retailers.
Pricing: ₹6,000–₹30,000.
Customer Reviews: Complimented for luxury streetwear.
Comparison: Similar to Jaywalking but more luxury-oriented.

Urban Monkey

Founded: 2014
Specialty: Accessories such as caps and sunglasses in addition to apparel.
Stores: Online and a few pop-up stores.
Pricing: ₹1,500–₹6,000.
Customer Reviews: Highly sought after by college students due to affordability and fashion consciousness.
Comparison: Competes with Campus Sutra in terms of affordability but with higher quality.

The Souled Store

Established: 2013
Expertise: Graphic tees with pop culture twists and merchandise.
Shops: Several shops around India; firm online presence.
Prices: ₹500–₹2,500.
Customer Feedback: Liked for being quirky in their designs and in the fandom merch.
Comparison: Like Bewakoof but supplies better products.

Bonkers Corner

Established: 2015
Speciality: Colourful urban trends and appeal aimed towards youth culture.
Shops: Online-based store with intermittent real-world pop-up stores.
Pricing: ₹1,000–₹5,000.
Customer Reviews: Largely liked due to reasonable price points and new designs.
Comparison: Tends to rival Powerlook on costs but provides greater diversity.

Natty Garb

Founded: 2017 (initially as a blog)
Specialty: Raw yet sophisticated designs blending past and future narratives.
Stores: Online-only brand based in Delhi.
Pricing: ₹2,500–₹10,000.
Customer Reviews: Known for its unconventional approach to fashion storytelling.
Comparison: Comparable to VELOCE but focuses more on artistic narratives.

VELOCE

Founded: Inspired by Italian fast fashion concepts
Specialty: Bold styles rooted in modern Indian culture.
Stores: Online-focused brand; expanding internationally soon.
Pricing: ₹2,000–₹8,000.
Customer Reviews: Praised for blending affordability with bold aesthetics.
Comparison: Matches Fugazee closely in terms of pricing but has quicker trend cycles.

Fugazee

Founded: 2016
Specialty: Streetwear of today with graphic statements and showstoppers.
Stores: Online and through select outlets in prime cities.
Pricing: ₹1,500–₹7,000.
Customer Reviews: Respected for being affordable without any loss of style or quality.
Comparison: Like Bonkers Corner but a shade more oriented towards urban life.

FKNS by Narendra Kumar

Founded: By Narendra Kumar Ahmed in 2017.
Specialty: Street luxury apparel characterized by bold prints, customized fits, and high-fashion sensibilities.
Stores: Online and select luxury stores.
Pricing: ₹5,000–₹20,000.
Customer Reviews: Praised for its luxury quality and original designs that appeal to fashion-conscious consumers.
Comparison: Rivals Huemn in luxury sensibilities but is more inclined towards customized styles.

Smoke Lab

Established: By Varun Jain in 2020.
Specialty: Simple styles characterized by an emphasis on environmental materials and sustainability.
Stores: Mainly online; pop-up stores occasionally.
Pricing: ₹4,000–₹12,000.
Customer Reviews: Praised for its minimal aesthetics and eco-friendly focus.
Comparison: Similar to Smoke Lab but with an increased focus on contemporary minimalist styles.

Exhale

Established: 2018 by a team of green-conscious designers.
Specialty: Eco-friendly streetwear made from organic materials and sustainable production practices.
Stores: Runs online; collaborations with eco-conscious platforms.
Pricing: ₹3,500–₹10,000.
Customer Reviews: Adored for its eco-friendly ethos and relaxed designs.
Comparison: Binds with Smoke Lab but has brighter designs.

Shia Rai

Founded: By Shia Rai in 2015.
Specialty: Indian craftsmanship and artisanal techniques-inspired luxury streetwear.
Stores: Limited physical stores; mostly online.
Pricing: ₹10,000+.
Customer Reviews: Praised for its exclusivity in design and craftsmanship.
Comparison: Like Norblack Norwhite but with a greater emphasis on high-end luxury.

Mufti

Founded: By Kamal Khushlani in 1998; one of India’s first casual menswear brands.
Specialty: Denim-based casual wear for men.
Stores: More than 300 exclusive brand stores in India; also available online.
Pricing: ₹1,200–₹5,000.
Customer Reviews: Popular for comfort and longevity in daily use.
Comparison: Comparable to Flying Machine but focuses on denim innovation.

Spykar

Established: By Prasad Pabrekar in 1992; launched in India as one of the pioneering denim-specific brands.
Specialty: Value casual wear with focus on youth culture through trendy designs.
Stores: More than 250 stores in India; strong online presence.
Pricing: ₹1,500–₹6,000.
Customer Reviews: Complimented for value and fashion designs appealing to young audiences.
Comparison: Rivals Mufti closely but features a broader variety of casual apparel.

Roadster

Founded: By Myntra in 2012 as an in-house label for urban fashion lovers.
Specialty: Stylish streetwear clothing inspired by international trends at affordable prices.
Stores: Only available online through Myntra’s website; sporadic pop-ups during sales festivals.
Pricing: ₹800–₹4,000.
Customer Reviews: Loved by price-conscious consumers seeking fashionable choices.
Comparison: Comparable to Max Fashion but with a strong focus on street-style looks.

Streetwear Brands in India is a kaleidoscopic fabric embroidered from varied influences, blending international fashion with local flavor. With choices varying from low-cost options such as Roadster to high-end brands like FKNS and Shia Rai, there is something for everyone. The success of ethical brands such as Exhale and Smoke Lab signals an emerging concern among consumers for ethical fashion.

With Streetwear Brands in India continuing to evolve, it is not just about shifting fashion trends but also an active cultural scenario. Whether you’re looking for fashion-forward pieces for casual wear or one-of-a-kind designs that turn heads, the growing Streetwear Brands in India has an amazing range of options that reflect the essence of youth today. Be a part of this changing style scene and discover the brand that best suits your individual style!